I'm Charlie Montagut, a Paris-based Creative Director working where image, technology and craft meet.
For over 18 years I've conceived and led work for brands that care about how things feel: immersive web experiences, phygital installations, fashion films and brand identities. I started in digital, led art direction at Stink Paris, then went independent to direct films with my duo Genial and lead projects across luxury, fashion and culture.
Today I co-run
ComboCombo™, an AI-first creative studio where artificial intelligence is the third partner at the table. We create images, films and installations for luxury and beauty houses, and we treat AI as a craft, not a shortcut.
I work across the whole chain, from idea and pitch to art direction and delivery, in French and English. For me, concept and execution are never far apart.
Brands I've worked with:
Chanel, Dior, Nike, Google, Lacoste, Kenzo, L'Oréal Group, Ubisoft, Lenovo, Ray-Ban, Absolut, WWF
30+ international awards: Cannes Lions nomination, Epica, Eurobest, FWA, Webby, Lovie, Awwwards. Juror for Awwwards, FWA and the Webbys. Speaker at KIKK Festival.