Chanel — Chance

To launch a new Chance fragrance, Chanel needed an experience that would live both online and in stores. I conceived and pitched the winning idea: a fully 3D interactive film, directed by Zeitguised, where every interaction generates its own visual outcome. It then moved in-store, driven by Leap Motion, across duty-free shops and malls in the UAE. Concept, pitch and UX.

FWA SOTD, Awwwards SOTD