Chanel N5 — 100ans

To celebrate 100 years of N°5, Chanel imagined a dreamlike factory and a series of exclusive products. With Mazarine, we turned it into a real-time 3D experience connected to e-commerce, letting visitors wander through the factory at their own pace and shop as they explore. I shaped the storytelling, the navigation and the transition mechanics.

Grand Prix Stratégies du Luxe 2021